Djarum Group Annual Report -

This is a conceptual piece written for the , designed to reflect the tone of a major Indonesian conglomerate: heritage-driven, forward-looking, quietly powerful, and socially committed . Title: Rooted in Heritage, Branching into the Future Section: Chairman’s Message / Group Overview

For over seven decades, the name Djarum has been synonymous with resilience. What began in 1951 as a small home industry in Kudus, Central Java, has grown not merely in scale, but in significance. We started with a single product—a clove cigarette hand-rolled with care—and an unwavering belief that quality, consistency, and respect for local craftsmanship could build a national institution. djarum group annual report

We thank our shareholders, employees, and millions of customers who continue to place their trust in us. The journey from a single kretek workshop to a diversified future-ready group has been long. But as we like to say in Kudus: “Alon-alon asal kelakon” —slowly but surely, we will get there. This is a conceptual piece written for the